📦 Day 6 -- Postage, Returns & Metrics

The boring stuff that makes or breaks your account

Nobody gets excited about postage settings. But get them wrong, and eBay silently buries your listings. Get them right, and you unlock Top Rated Seller perks worth hundreds per year.

📮 Postage Rules

Rule #1: Free postage wins. Always. Build it into your price.

Royal Mail 2nd Class -- cheapest for under 2kg. Use Large Letter for small items (under 25mm thick, under 353x250mm)
Evri (Hermes) -- cheapest for parcels. Use their eBay integration for discounted rates
Same-day or next-day dispatch -- set your handling time to 1 day. This is a Top Rated Plus requirement.
Always use tracked for items over £10 -- protects you from "Item Not Received" claims
Print eBay labels -- cheaper than Post Office, auto-uploads tracking, saves trips

🔄 Returns Policy

Controversial truth: Accept 30-day free returns. Yes, really. Here's why:

eBay boosts listings with free returns in search results
Buyers buy more confidently when they know they can return
Return rate is typically 2-5% -- the extra sales outweigh the returns
You're required to accept INAD returns anyway -- so you're already exposed
Top Rated Plus requires 30-day returns -- gives you 10% fee discount

⭐ Top Rated Seller Requirements (UK)

Sales volume	100+ items AND £1,000+ in 12 months
Late shipment rate	Under 5% (upload tracking within handling time)
Defect rate	Under 2% (cases closed without seller resolution)
Cases rate	Under 0.3% (Item Not Received + Item Not As Described)

💰 Top Rated Plus Perks:

10% discount on final value fees
"Top Rated Plus" badge on listings
Higher search placement
Priority customer support

🎯 Today's Action: Check your seller dashboard (Seller Hub → Performance). What's your defect rate? Late shipment rate? Switch all listings to free postage + 30-day returns if you haven't already. Set handling time to 1 business day.

Tomorrow (final day!): Scaling your store -- from side hustle to real income.

One more day,
The eBay Bootcamp Team

Day 6 of 7 -- 7-Day eBay Seller Bootcamp

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